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BZUN

Baozun, Inc.

NASDAQ · Consumer Cyclical · Specialty Retail · CN

$2.85
+2.52%
Ask drillr
Price chart
Aug 19Aug 24Aug 27Sep 1Sep 4Sep 10Sep 15Sep 18
Key dataSep 18, 2026
Open
$2.81
From 52W high
−35.23%
Volume
216472.00
Market cap
$165.67M
P/E (Fwd)
EV/EBITDA
−88.1x
P/E (TTM)
RSI (14)
54.6
1D Return
+2.52%
YTD Return
+7.71%
SummaryUpdated Jun 1, 2026

Baozun Inc. (NASDAQ:BZUN) is a Chinese e-commerce solutions provider founded in 2007 and headquartered in Shanghai. The company went public on NASDAQ in May 2015 and later obtained a primary listing on the Hong Kong Stock Exchange in 2022. Originally focused on providing comprehensive e-commerce services to international brands entering the Chinese market, Baozun has undergone significant strategic transformation in recent years. The company has evolved from a pure e-commerce service provider into a diversified commerce solutions company operating three distinct business lines: e-commerce services, brand management, and international expansion.

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