Skip to content

HOG

HARLEY-DAVIDSON, INC.

NYSE · Consumer Cyclical · Auto - Recreational Vehicles · US

$29.30
+1.17%
Ask drillr
Price chart
Sep 25Sep 30Oct 5Oct 8Oct 13Oct 16Oct 21Oct 26
Key dataOct 26, 2026
Open
$28.92
From 52W high
+0.00%
Volume
165287.00
Market cap
$3.05B
P/E (Fwd)
17.2x
EV/EBITDA
9.9x
P/E (TTM)
17.7x
RSI (14)
64.1
1D Return
+1.17%
YTD Return
+40.56%
SummaryUpdated Jun 1, 2026

Harley-Davidson, Inc. (NYSE:HOG) is an American motorcycle manufacturer founded in 1903 in Milwaukee, Wisconsin. The company has become synonymous with heavyweight motorcycles and American motorcycle culture, building a legendary brand around cruiser and touring motorcycles. After going public in 1986, Harley-Davidson has evolved from a traditional motorcycle manufacturer into a diversified company that also provides financial services and has ventured into electric motorcycles through its LiveWire subsidiary. The company operates globally through a network of independent dealers and has maintained its position as a premium motorcycle brand despite facing challenges from changing demographics, economic pressures, and evolving transportation preferences.

Similar companies

Latest newsMore news →