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PRPL

Purple Innovation, Inc.

NASDAQ · Consumer Cyclical · Furnishings, Fixtures & Appliances · US

$2.39
+5.29%
Ask drillr
0
Insider buys (3m)
0
Insider sells (3m)
$0.00
Net value (3m)
-68.2%
Price return (3m)
Form 4 filings
DateInsiderActivitySharesPrice
May 6, 2026Lucian Robert Gerard · officer: Chief Financial OfficerPurchase60,000$0.49
Apr 2, 2026Vogensen Todd E. · officer: Chief Financial OfficerF-InKind7,079$0.66
Apr 2, 2026HAYNOR ERIC SCOTT · officer: Chief Operating OfficerM-Exempt21,101$0.00
Apr 2, 2026KERBY JEFFERY SCOTT · officer: Chief of Owned RetailF-InKind3,920$0.66
Apr 2, 2026Vogensen Todd E. · officer: Chief Financial OfficerM-Exempt24,116$0.00
Apr 2, 2026DeMartini Robert · director, officer: Chief Executive OfficerF-InKind23,192$0.66
Apr 2, 2026HUTCHINGS JEFFREY LAYNE · officer: Chief Innovation OfficerM-Exempt16,881$0.00
Apr 2, 2026DeMartini Robert · director, officer: Chief Executive OfficerM-Exempt80,386$0.00
Apr 2, 2026Ulrich George Turner · officer: Principal Accounting OfficerM-Exempt6,576$0.00
Apr 2, 2026KERBY JEFFERY SCOTT · officer: Chief of Owned RetailM-Exempt13,585$0.00
Mar 17, 2026HAYNOR ERIC SCOTT · officer: Chief Operating OfficerM-Exempt14,097$0.00
Mar 17, 2026KERBY JEFFERY SCOTT · officer: Chief of Owned RetailF-InKind2,651$0.71
Mar 17, 2026Ulrich George Turner · officer: Principal Accounting OfficerM-Exempt6,292$0.00
Mar 17, 2026HUTCHINGS JEFFREY LAYNE · officer: Chief Innovation OfficerM-Exempt62,595$0.00
Mar 17, 2026Vogensen Todd E. · officer: Chief Financial OfficerM-Exempt43,210$0.00
Mar 17, 2026DeMartini Robert · director, officer: Chief Executive OfficerM-Exempt314,943$0.00
Mar 17, 2026Vogensen Todd E. · officer: Chief Financial OfficerF-InKind12,683$0.71
Mar 17, 2026KERBY JEFFERY SCOTT · officer: Chief of Owned RetailM-Exempt9,186$0.00
Mar 17, 2026DeMartini Robert · director, officer: Chief Executive OfficerM-Exempt56,529$0.00
Mar 17, 2026DeMartini Robert · director, officer: Chief Executive OfficerF-InKind16,309$0.71
Mar 17, 2026HUTCHINGS JEFFREY LAYNE · officer: Chief Innovation OfficerM-Exempt11,235$0.00
Jun 6, 2025HAYNOR ERIC SCOTT · officer: Chief Operating OfficerM-Exempt12,572$0.00
May 12, 2025HUTCHINGS JEFFREY LAYNE · officer: Chief Innovation OfficerM-Exempt9,827$0.00
May 6, 2025Coliseum Capital Management, LLC · director, 10 percent owner: A-Award6,557,377$1.50
Apr 2, 2025HAYNOR ERIC SCOTT · officer: Chief Operating OfficerM-Exempt21,101$0.00
Apr 2, 2025Roddy Jack · officer: Chief People OfficerM-Exempt16,881$0.00
Apr 2, 2025KERBY JEFFERY SCOTT · officer: Chief of Owned RetailF-InKind4,647$0.76
Apr 2, 2025KERBY JEFFERY SCOTT · officer: Chief of Owned RetailM-Exempt13,585$0.00
Apr 2, 2025DeMartini Robert · director, officer: Chief Executive OfficerF-InKind23,232$0.76
Apr 2, 2025Ulrich George Turner · officer: Principal Accounting OfficerM-Exempt6,576$0.00
Institutional positioning

13F filings over the trailing two quarters

New 9Increased 22Reduced 39Sold out 16
FilerActionSharesFiled
Coliseum Capital Management, LLCUnchanged46,855,291Aug 14, 2026
COLISEUM CAPITAL MANAGEMENT, LLCUnchanged46,855,291May 15, 2026
WASATCH ADVISORS LPUnchanged5,071,444Jul 10, 2026
WASATCH ADVISORS LPReduced5,071,444Apr 21, 2026
VANGUARD CAPITAL MANAGEMENT LLCNew Position2,254,889May 15, 2026
VANGUARD CAPITAL MANAGEMENT LLCReduced2,210,496Aug 13, 2026
BLACKROCK, INC.Reduced1,045,474May 13, 2026
BlackRock, Inc.Reduced1,045,427Aug 7, 2026
MILLENNIUM MANAGEMENT LLCReduced848,774May 15, 2026
Dynamic Advisor Solutions LLCUnchanged752,200Jul 7, 2026
MILLENNIUM MANAGEMENT LLCReduced727,895Aug 14, 2026
RENAISSANCE TECHNOLOGIES LLCReduced677,654May 14, 2026
GEODE CAPITAL MANAGEMENT, LLCIncreased676,083May 15, 2026
GEODE CAPITAL MANAGEMENT, LLCReduced617,869Aug 12, 2026
JACOBS LEVY EQUITY MANAGEMENT, INCReduced608,180May 15, 2026

Insider activity from SEC Form 4; institutional positioning from 13F filings · Latest filing May 6, 2026