DRCT
Direct Digital Holdings, Inc.
NASDAQ · Communication Services · Advertising Agencies · US
$1.64
−3.53%Research · Aug 25, 2026
Beauty Brands Adopt AI Answer Visibility Scores
Coty scores how often its brands appear in unbranded AI answers; Rimmel UK hit 13.8 and rose from No. 7 to No. 4. Vendors selling the fix have demand, not price.