VirTra, Inc.
- Open
- 3.09
- Day high
- 3.14
- Day low
- 3.08
- Prev close
- 3.05
- Volume
- 14K
- Mkt cap
- $35M
- P/E (TTM)
- —
- EPS (TTM)
- —
- P/B
- 0.8
- P/S
- 2.0
- Yield
- —
- Per share
- —
- ▲Insiders net buying $10K over the last 3 months (2 open-market buys, 0 sales)
- 🏛Institutions reducing (13F)
VirTra, Inc. (VTSI) is a Industrials company listed on NASDAQ. The stock is down 48% over the past year. Over the trailing 3 months, insiders filed 2 open-market buys and 0 sales (SEC Form 4).
VirTra, Inc. (VTSI) financials & analyst ratings
Fundamentals (TTM)
Source: exchange market data + company filings. Figures are trailing-twelve-month or as most recently reported. For informational purposes only — not investment advice.
VTSI earnings date, history & EPS estimates
| Report date | EPS est | EPS actual | Surprise | Revenue | Rev. surprise |
|---|---|---|---|---|---|
| Aug 13, 2026 | $-0.10 | $-0.02 | +80.0% | $6M | +62.6% |
| May 11, 2026 | $-0.09 | $-0.12 | -33.3% | $3M | +27.2% |
| Mar 26, 2026 | $-0.02 | $-0.09 | -350.0% | $3M | -45.8% |
| Mar 27, 2025 | $0.07 | $-0.08 | -214.3% | $5M | -36.9% |
| Apr 1, 2024 | $0.13 | $0.25 | +92.3% | $8M | -5.4% |
| Nov 14, 2023 | $-0.05 | $0.15 | +400.0% | $8M | -19.3% |
| Aug 14, 2023 | $0.06 | $0.09 | +50.0% | $10M | +39.7% |
| Mar 31, 2023 | $0.01 | $0.13 | +1399.4% | $10M | +33.7% |
| Nov 14, 2022 | $-0.02 | $-0.07 | -250.0% | $5M | -26.8% |
| Aug 11, 2022 | — | $0.05 | — | $7M | — |
| Mar 31, 2022 | $0.05 | $0.00 | -97.5% | $9M | +40.8% |
| Nov 15, 2021 | $0.06 | $0.12 | +100.0% | $6M | +2.9% |
VTSI insider trading activity (SEC Form 4)
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Aug 28, 2026 | BARBER GRANTdirector | Buy | 1,350 | $2.99 |
| Aug 28, 2026 | BARBER GRANTdirector | Buy | 2,000 | $3.05 |
| Jun 24, 2026 | JOHNSON GREGG Cdirector | Grant | 2,751 | — |
| Jun 24, 2026 | BARBER GRANTdirector | Grant | 1,392 | — |
| Jun 24, 2026 | Ayers Michael T.director | Grant | 4,470 | — |
| Jun 24, 2026 | Gervais Maria R.director | Grant | 4,126 | — |
| May 29, 2026 | BARBER GRANTdirector | Buy | 2,500 | $3.39 |
| May 15, 2026 | BARBER GRANTdirector | Buy | 2,750 | $3.35 |
| May 15, 2026 | Boudreau Alannaofficer: Chief Financial Officer | Buy | 5,000 | $3.36 |
| May 15, 2026 | BARBER GRANTdirector | Buy | 1,102 | $3.35 |
| May 15, 2026 | BARBER GRANTdirector | Buy | 23 | $3.37 |
| May 15, 2026 | BARBER GRANTdirector | Buy | 2,150 | $3.37 |
| Feb 17, 2026 | Brown Jeffrey Daledirector | Buy | 515 | $4.41 |
| Feb 17, 2026 | Brown Jeffrey Daledirector | Buy | 214 | $4.46 |
| Feb 17, 2026 | Brown Jeffrey Daledirector | Buy | 201 | $4.52 |
Source: VTSI SEC Form 4 filings, latest Aug 28, 2026. For informational purposes only — not investment advice.
See the full VTSI insider & 13F page →VirTra, Inc. company profile
Overview
VirTra, Inc. (NASDAQ:VTSI) is a specialized technology company founded in 1993 and headquartered in Chandler, Arizona. The company designs and manufactures advanced force training simulators and firearms training systems primarily for law enforcement, military, educational, and commercial markets worldwide. Since going public in 2012, VirTra has established itself as a niche player in the simulation-based training industry, serving customers across 44 countries with immersive training solutions that help prepare personnel for high-stress, real-world scenarios.
Business
VirTra operates in the simulation-based training industry, which sits at the intersection of defense technology, law enforcement training, and educational technology. The company's core business revolves around creating immersive, interactive training environments that simulate real-world scenarios for professional training purposes. The company's primary products include several simulator platforms designed for different space and budget requirements. The V-300 simulator features a 300-degree wrap-around screen system that provides the most immersive training experience, while the V-180 simulator offers a 180-degree screen for smaller facilities. For more budget-conscious customers, VirTra offers the V-100 single-screen firearms training simulator and the V-100 MIL variant specifically designed for military small arms training. The newest addition is the V-ST PRO, a single-screen system focused on realistic shooting and skills training. Beyond hardware, VirTra has developed comprehensive software solutions including V-Author, which allows users to create custom training content specific to their agency's needs, and the Virtual Interactive Coursework Training Academy (V-VICTA), which provides structured curriculum for law enforcement training requirements. The company also offers various accessories including simulated recoil kits, weapons systems, Threat-Fire return fire devices that add realistic stress elements, and TASER/OC spray training devices. A significant recent development is VirTra's launch of the V-XR extended reality platform, which represents the company's expansion into virtual and augmented reality training solutions. This platform is designed to serve smaller agencies and markets that may not have the space or budget for traditional large-screen simulators, with pricing ranging from $35,000 to $100,000. The company generates revenue through multiple business segments, with government sales representing approximately 87% of total revenue ($22.9 million of $26.4 million in 2024), while international sales account for roughly 12% ($3.1 million). VirTra also operates a subscription-based service called STEP (Subscription Training Equipment Partnership), which allows agencies to access simulators, accessories, and training content on a recurring basis, contributing to the company's growing recurring revenue stream.
Revenue model
VirTra operates a product sales and subscription-based business model with multiple revenue streams. The primary revenue source comes from direct sales of simulator hardware systems, which range from single-screen units around $35,000 to comprehensive multi-screen installations that can exceed $100,000. These sales are typically one-time capital purchases made by government agencies, law enforcement departments, military organizations, and educational institutions. The company's secondary revenue model centers on recurring subscription services through its STEP program, where customers pay ongoing fees to access training equipment, software updates, and content libraries. This subscription approach has become increasingly important, with management targeting recurring revenue to reach 30% of total quarterly revenue. The company also generates income from software licensing, training content creation, and various accessories and support services. VirTra's customers are primarily government entities, including federal, state, and local law enforcement agencies, military branches, and educational institutions. The sales process typically involves long procurement cycles, especially for government contracts, and is heavily influenced by budget allocation cycles and grant funding availability. Several factors significantly impact VirTra's margins and profitability. Government funding cycles create substantial volatility, as evidenced by the company's revenue declining from $38 million in 2023 to $26.4 million in 2024 due to federal funding uncertainties. Grant availability particularly affects law enforcement customers, who often rely on federal and state grants to purchase training equipment. The company has responded by developing internal grant assistance programs to help customers navigate funding processes. Product mix substantially influences margins, with software and subscription services typically offering higher margins than hardware sales. The company's gross margins can vary dramatically based on this mix, ranging from mid-50s to over 90% depending on the quarter's sales composition. Manufacturing efficiency and scale also impact profitability, with the company investing in automation and lean manufacturing processes at its 83,000 square foot facility in Chandler, Arizona. Competition from larger defense contractors and technology companies presents margin pressure, though VirTra's specialized focus and established relationships provide some protection. Technology development costs for new platforms like V-XR require significant upfront investment but offer potential for higher-margin recurring revenue streams once established in the market.
Competitive moat
VirTra's competitive moat is moderately strong but narrow, built primarily on specialized domain expertise and established customer relationships rather than fundamental structural advantages. The company's primary moat stems from its deep specialization in law enforcement and military training simulation, having developed over 30 years of experience in understanding the specific needs, procurement processes, and training requirements of these markets. The company benefits from high customer switching costs once agencies implement its systems, as training programs, content libraries, and staff familiarity create institutional inertia. VirTra's 93% contract renewal rate demonstrates this stickiness. Additionally, the company's established relationships with government procurement channels, including recent GSA approval, provide preferential access to customers and streamline the typically complex government sales process. VirTra's content library and scenario development capabilities represent another defensive element, as the company has built extensive training curricula specific to law enforcement and military applications. The integration of AI into content creation and the proprietary V-Author software platform create some differentiation, though these are not insurmountable technological barriers. However, the moat faces significant vulnerabilities. The simulation training market is increasingly attracting attention from larger technology companies with superior resources, including major defense contractors and VR/AR specialists. Companies like Microsoft, with their HoloLens platform, or established defense contractors could potentially leverage greater R&D budgets and broader customer relationships to compete directly. The technology itself is not particularly proprietary, as VirTra primarily integrates commercially available components (screens, projectors, computers) with custom software. The barriers to entry are more operational and relationship-based rather than technological. Additionally, the company's heavy dependence on government funding cycles creates vulnerability to policy changes and budget constraints beyond its control. The emergence of consumer VR/AR technologies also presents a potential disruption risk, as lower-cost solutions might eventually provide adequate training capabilities for budget-conscious agencies. VirTra's response with the V-XR platform acknowledges this threat but also validates that the competitive landscape is evolving toward more accessible technologies.
Risks & safety
VirTra presents a moderate margin of safety with strong balance sheet fundamentals but concerning operational volatility. Financial Strength: - Strong cash position: $17.6 million in cash and short-term investments - Excellent liquidity: Current ratio of 4.5x, Quick ratio of 3.0x - Minimal debt: Debt-to-equity ratio of only 0.009 - No immediate solvency concerns given cash levels and low burn rate Valuation Metrics: - P/E ratio: 9.0x (based on Q1 2025 earnings) - EV/EBITDA: 5.2x (reasonable for a cyclical business) - Price-to-book: 0.97x (trading below book value) - Graham number suggests fair value around $3.27 vs current price of $4.67 Operational Concerns: - Highly volatile cash flows: Free cash flow swung from -$1.6M in Q4 2024 to positive in Q1 2025 - Revenue cyclicality: 2024 revenue declined 31% from 2023 levels - Government dependency creates unpredictable earnings patterns - Small market cap ($74M) increases volatility risk Other Considerations: - Strong backlog of $21.2 million provides near-term revenue visibility - Recurring revenue growth through STEP program improves predictability - Management's conservative cash management and debt avoidance provide downside protection
Recent development
Over the past few years, VirTra has undergone significant strategic transformation focused on diversification, technology advancement, and operational efficiency. The most significant development has been the launch of the V-XR extended reality platform, representing the company's entry into the growing VR/AR training market. This platform targets smaller agencies and markets with limited space or budgets, with initial deliveries beginning in Q2 2025 and pricing ranging from $35,000 to $100,000. The company has made substantial operational investments, including the completion of a new 83,000 square foot headquarters and manufacturing facility in Chandler, Arizona, implementation of a new ERP system, and significant automation investments in its machine shop operations. These improvements are designed to enhance manufacturing efficiency and scalability as the company positions for growth. Market expansion efforts have been considerable, with VirTra now operating in 44 countries and establishing dedicated facilities, including a military training center in Orlando, Florida, to better serve the Department of Defense market. The company has restructured its sales organization around regional territories and expanded its international reseller network across Canada, South America, and Europe. A key strategic pivot has been the development of recurring revenue streams through the STEP subscription program and V-VICTA training content platform. Management has strategically moved toward three-year subscription commitments to accelerate sales cycles and ensure more predictable revenue. The company is also leveraging AI technology to accelerate content development and expand its library of training scenarios. Military market engagement represents another significant development, particularly through the partnership with the U.S. Army's IVAS (Integrated Visual Augmentation System) program. While this contract was recently transferred to Anduril, management views this as potentially positive given Anduril's government contracting expertise and existing relationships. The company has also expanded into adjacent markets, including healthcare training, where it has secured six new institutional clients and is benefiting from emerging state regulations requiring healthcare worker training. This diversification reduces dependence on traditional law enforcement and military customers.
VTSI company profile · for informational purposes only — not investment advice.
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