Peloton Interactive, Inc. (PTON) Insider Trading
Over the last 3 months, PTON insiders made 0 open-market buys and 7 sales, a net sale of -$1.0M (SEC Form 4). Over the last 6 months, 310 institutions increased and 241 reduced their position (13F).
Insider Activity
Sentiment
0/100
Buys (3m)
0
Sells (3m)
7
Net (3m)
-$1.0M
Insider trades by month Buys Sells
Mar
Apr
May
Jun
Jul
Aug
Context3-month price -17.1%Institutions accumulating (13F)
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Aug 21, 2026 | Sanders Dion C.officer: Chief Commercial Officer | Sell | 112,512 | $5.45 |
| Aug 21, 2026 | Baig Saqibofficer: Chief Accounting Officer | Sell | 4,912 | $5.45 |
| Aug 20, 2026 | Thacker Siddharthofficer: Chief Financial Officer | Grant | 84,176 | — |
| Aug 20, 2026 | Thacker Siddharthofficer: Chief Financial Officer | Grant | 883,839 | — |
| Aug 18, 2026 | Sanders Dion C.officer: Chief Commercial Officer | Option | 17,151 | — |
| Aug 18, 2026 | Caldwell Nick V.officer: Chief Product Officer | Option | 119,332 | — |
| Aug 18, 2026 | Sanders Dion C.officer: Chief Commercial Officer | Tax | 136,059 | $5.63 |
| Aug 18, 2026 | Baig Saqibofficer: Chief Accounting Officer | Option | 17,497 | — |
| Aug 18, 2026 | Baig Saqibofficer: Chief Accounting Officer | Option | 24,761 | — |
| Aug 18, 2026 | Kirol Charles Peterofficer: Chief Operating Officer | Option | 17,225 | — |
| Aug 18, 2026 | Boone Karendirector | Sell | 25,000 | $5.35 |
| Aug 18, 2026 | Caldwell Nick V.officer: Chief Product Officer | Tax | 87,159 | $5.63 |
| Aug 18, 2026 | Kirol Charles Peterofficer: Chief Operating Officer | Tax | 8,794 | $5.63 |
| Aug 18, 2026 | Baig Saqibofficer: Chief Accounting Officer | Option | 7,500 | — |
| Aug 18, 2026 | Caldwell Nick V.officer: Chief Product Officer | Option | 38,277 | — |
| Aug 18, 2026 | Stern Peter Cdirector, officer: President and CEO | Tax | 30,484 | $5.63 |
| Aug 18, 2026 | Sanders Dion C.officer: Chief Commercial Officer | Option | 104,415 | — |
| Aug 18, 2026 | Baig Saqibofficer: Chief Accounting Officer | Option | 10,303 | — |
| Aug 18, 2026 | Sanders Dion C.officer: Chief Commercial Officer | Option | 40,000 | — |
| Aug 18, 2026 | Sanders Dion C.officer: Chief Commercial Officer | Option | 38,277 | — |
| Aug 18, 2026 | Sanders Dion C.officer: Chief Commercial Officer | Option | 12,584 | — |
| Aug 18, 2026 | Sanders Dion C.officer: Chief Commercial Officer | Option | 54,945 | — |
| Aug 18, 2026 | Baig Saqibofficer: Chief Accounting Officer | Option | 19,973 | — |
| Aug 18, 2026 | Baig Saqibofficer: Chief Accounting Officer | Sell | 36,439 | $5.36 |
| Aug 18, 2026 | Stern Peter Cdirector, officer: President and CEO | Option | 59,714 | — |
| Jul 22, 2026 | Kirol Charles Peterofficer: Chief Operating Officer | Sell | 3,198 | $6.49 |
| Jul 16, 2026 | Kirol Charles Peterofficer: Chief Operating Officer | Tax | 24,526 | $6.33 |
| Jul 16, 2026 | Kirol Charles Peterofficer: Chief Operating Officer | Option | 56,510 | — |
| Jul 16, 2026 | Baig Saqibofficer: Chief Accounting Officer | Sell | 5,000 | $6.12 |
| Jun 17, 2026 | Caldwell Nick V.officer: Chief Product Officer | Tax | 61,773 | $5.80 |
Source: PTON SEC Form 4 filings, latest Aug 21, 2026. For informational purposes only — not investment advice.
Institutional activity (13F)
How institutions changed their PTON positions over the last 6 months (SEC Form 13F).
Increased
310
New positions
182
Reduced
241
Sold out
70
Largest moves
| Institution | Action | Shares | Filed |
|---|---|---|---|
| BlackRock, Inc. | Increased | 65.0M | Aug 7, 2026 |
| DnB Asset Management AS | Increased | 38.1M | Aug 11, 2026 |
| BLACKROCK, INC. | Reduced | 32.3M | May 13, 2026 |
| NANTAHALA CAPITAL MANAGEMENT, LLC | Increased | 29.9M | May 15, 2026 |
| VANGUARD PORTFOLIO MANAGEMENT LLC | Increased | 24.2M | Aug 13, 2026 |
| DNB ASSET MANAGEMENT AS | Increased | 22.7M | May 14, 2026 |
| Nantahala Capital Management, LLC | Reduced | 21.5M | Aug 19, 2026 |
| VANGUARD PORTFOLIO MANAGEMENT LLC | New Position | 19.3M | May 8, 2026 |
| VANGUARD CAPITAL MANAGEMENT LLC | Increased | 18.8M | Aug 13, 2026 |
| VANGUARD CAPITAL MANAGEMENT LLC | New Position | 18.0M | May 15, 2026 |
| D. E. SHAW & CO., INC. | Increased | 17.9M | May 15, 2026 |
| D. E. Shaw & Co., Inc. | Reduced | 17.1M | Aug 14, 2026 |
| STATE STREET CORP | Increased | 16.1M | Aug 7, 2026 |
| SUSQUEHANNA INTERNATIONAL GROUP, LLP | Increased | 14.6M | Aug 14, 2026 |
| QUINN OPPORTUNITY PARTNERS LLC | Increased | 14.1M | May 15, 2026 |
Source: SEC Form 13F filings. For informational purposes only — not investment advice.