Nature's Sunshine Products, Inc. (NATR) Insider Trading
Over the last 3 months, NATR insiders made 11 open-market buys and 3 sales, a net purchase of $1.7M (SEC Form 4). Over the last 6 months, 61 institutions increased and 36 reduced their position (13F).
Insider Activity
Sentiment
82/100
Buys (3m)
11
Sells (3m)
3
Net (3m)
$1.7M
Insiders buying
Insider trades by month Buys Sells
Nov
Dec
Mar
May
Jun
Aug
Context3-month price -32.2%Institutions reducing (13F)
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Aug 19, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 20,000 | $14.69 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 2,000 | $16.35 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 16,928 | $15.80 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 1,000 | $16.48 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 2,513 | $16.75 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 876 | $15.64 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 13,072 | $15.78 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 5,000 | $16.62 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 30,000 | $16.68 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 10,000 | $16.46 |
| Aug 10, 2026 | PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C.10 percent owner | Buy | 20,000 | $16.55 |
| Jun 29, 2026 | Herbert Kevin R.officer: EVP & President, North America | Tax | 1,976 | $21.02 |
| Jun 15, 2026 | Herbert Kevin R.officer: EVP & President, North America | Sell | 1,134 | $20.63 |
| Jun 15, 2026 | Herbert Kevin R.officer: EVP & President, North America | Sell | 866 | $20.75 |
| Jun 11, 2026 | Yates Bryant Jofficer: EVP & President, Europe | Sell | 11,968 | $19.90 |
| Jun 3, 2026 | Norman Daniel Cofficer: EVP & President, Asia | Sell | 9,713 | $20.64 |
| May 22, 2026 | Brower Nathan Gofficer: EVP, General Counsel | Sell | 12,015 | $21.84 |
| May 20, 2026 | Fasching Steven J.director | Grant | 4,500 | — |
| May 19, 2026 | Lanoy Jonathan Davidofficer: SVP, Chief Accounting Officer | Grant | 6,107 | — |
| May 19, 2026 | Roering Tessdirector | Grant | 4,500 | — |
| May 19, 2026 | Kopf Curtisdirector | Grant | 4,500 | — |
| May 19, 2026 | Fuller Kevin Gregoryofficer: Global Chief Marketing Officer | Grant | 8,984 | — |
| May 19, 2026 | Romanzi Kenneth G.director, officer: Chief Executive Officer | Grant | 33,753 | — |
| May 19, 2026 | Fritz Erich Aofficer: EVP, Global Supply Chain | Grant | 9,226 | — |
| May 19, 2026 | Yang Rongdirector | Grant | 4,500 | — |
| May 19, 2026 | Norman Daniel Cofficer: EVP & President, Asia | Grant | 11,377 | — |
| May 19, 2026 | Yates Bryant Jofficer: EVP & President, Europe | Grant | 8,753 | — |
| May 19, 2026 | Brower Nathan Gofficer: EVP, General Counsel | Grant | 9,001 | — |
| May 19, 2026 | Wissmiller Heididirector | Grant | 4,500 | — |
| May 19, 2026 | Straus Robert Ddirector | Grant | 4,500 | — |
Source: NATR SEC Form 4 filings, latest Aug 19, 2026. For informational purposes only — not investment advice.
Institutional activity (13F)
How institutions changed their NATR positions over the last 6 months (SEC Form 13F).
Increased
61
New positions
33
Reduced
36
Sold out
151
Largest moves
| Institution | Action | Shares | Filed |
|---|---|---|---|
| WYNNEFIELD CAPITAL INC | Unchanged | 2.5M | May 15, 2026 |
| PRESCOTT GROUP CAPITAL MANAGEMENT, L.L.C. | Unchanged | 1.8M | May 7, 2026 |
| BLACKROCK, INC. | Reduced | 1.1M | May 13, 2026 |
| DIMENSIONAL FUND ADVISORS LP | Reduced | 895K | May 7, 2026 |
| KENNEDY CAPITAL MANAGEMENT LLC | Increased | 691K | May 13, 2026 |
| ACADIAN ASSET MANAGEMENT LLC | Increased | 658K | May 13, 2026 |
| VANGUARD CAPITAL MANAGEMENT LLC | New Position | 597K | May 15, 2026 |
| AMERICAN CENTURY COMPANIES INC | Increased | 575K | May 15, 2026 |
| RENAISSANCE TECHNOLOGIES LLC | Increased | 532K | May 14, 2026 |
| GEODE CAPITAL MANAGEMENT, LLC | Increased | 373K | May 15, 2026 |
| PUNCH & ASSOCIATES INVESTMENT MANAGEMENT, INC. | Unchanged | 340K | May 15, 2026 |
| STATE STREET CORP | Increased | 326K | May 15, 2026 |
| HILLSDALE INVESTMENT MANAGEMENT INC. | Increased | 317K | May 4, 2026 |
| MORGAN STANLEY | Reduced | 268K | May 15, 2026 |
| BOSTON PARTNERS | Increased | 220K | May 11, 2026 |
Source: SEC Form 13F filings. For informational purposes only — not investment advice.