COMSCORE, INC. Q3 FY2024 earnings call

• Comscore made steady progress in transforming into a global leader in measuring consumer behaviors across platforms. - Cross-platform revenue grew 34% versus the third quarter a year ago with key wins with agency holdco's. - Renewed key agreements, including a 3-year commitment from a major agency holdco. - Proximic's Predictive Audiences had strong quarter with revenue more than doubling, recovering from Oracle disruption. - CCR saw recovery due to key platform integrations, with more ad campaigns measured. - Announced completion of integration with meta platforms into CCR measurement. - Focus on cross-platform solutions to address connected TV fragmentation. - Continued restructuring and cost savings to improve efficiency.

Total revenue for the third quarter was $88.5 million, down 2.8% from the same quarter a year ago. Content & Ad Measurement revenue was $75.3 million, flat compared to the prior year quarter, with lower revenue from syndicated audience offerings offset by an increase in cross-platform revenue. The movies business generated $9.3 million in revenue, up 7% from the prior year. Cross-platform revenue was $10.2 million, up nearly 34% compared to the prior year. Research & Insight Solutions revenue was $13.2 million, down 14% from 2023, primarily due to lower deliveries of custom digital solutions and Lyft products. Proximic's Predictive Audiences revenue more than doubled versus the third quarter of 2023, and Comscore Campaign Ratings (CCR) saw recovery with the number of active campaigns being measured growing exponentially.

• Full year 2024 revenue expected between $351 million and $355 million. - Q4 expected to see year-over-year revenue decline improvement with cross-platform growth offsetting other declines. - Anticipate cross-platform revenue growing at least 30% well into the future.

• Forward-looking statements subject to risks outlined in SEC filings. - Impact of privacy regulations on product adoption. - Fragmentation in connected TV affecting ad spend and measurement. - Dependence on key partnerships and client renewals.